How to Launch A Premium Rate SMS Service in Kenya Using Bulk SMS

Why You Should Start A Premium Rate Service Sending Text Messages to Subscribers

Over 16 million people use mobile phones in Kenya. You are able to reach millions of people who are looking for information and are willing to pay you for it through bulk SMS . You would be earning upwards of Kes 2.78 shillings per SMS which, when you add the numbers up, is quite a return. Read more now on

How to SMS using premium rate SMS How to text message using Premium Rate SMS

Say we have set up for you and shown you how to SMS Gujarati Language lessons to your subscribers:

(a) To introduce a client to your service, you simply ask them to SMS your chosen code word, say “Gujarati”, to 5242.

(b) Once your client sends a text message with the word “Gujarati” to 5242, he shall be automatically registered to receive the daily Gujarati text messages that you provide;

(c) You will have provided us with a list of SMS text messages of Gujarati lessons (say 30 SMS text messages, 1 SMS text message lesson per day for 30 days);

(d) Every morning your client will receive one lesson by SMS text message for the rest of the month;

(e) Depending on the volume of SMS text messages per month, you will make upwards of Kes 2.78 for every SMS text message that is received by your client;

(f) For example, if you have 5000 clients, you will be sending out 5000 SMS text messages per day. At a rate of Kes 3 per SMS text message, you will be making Kes 15,000 per day or Kes 450,000 per month. Kenya has 16 million plus mobile users. It is not difficult to secure more than 10,000 users for your service. Do the math;

How to SMS Business Tips using premium rate service or bulk SMS

Market for Business Tips

Kenyans are increasingly entrepreneurial with what is unfortunately called “the informal sector” dwarfing corporate business in the sheer volume of transactional volume and the claim on the population of Kenya.

With a 40% unemployment rate (a figure I believe to be a gross underestimate, especially when the authorities consider self-employment to be unemployment), many Kenyans wish, secondly only to getting a job, is getting education.

The wealthiest Kenyans are not employees but politicians with business interests and businessmen with or without political interests. Kenyans are therefore enamoured to business one way or the other. This makes them very hungy for tips on how to succeed in business.

Outside formal education books, the best selling titles in the book market are what are called management and self-help literature. As Kenyans become busier, tips on what they would have read from these books. There is a carvenous gap between the desired and possessed business knowledge. You can fil this gap using premium rate SMS .

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